India 2013

·         At 73.9 million home and work internet users, the Indian online population currently ranks as the 3rd largest in the world after China and the U.S.
·         With 75 percent of its internet users under the age of 35, India has the youngest skewing online population among BRIC countries.
·         Across all age and gender groups, Women between the ages of 35-44 are the heaviest internet users in the Indian market.
·         The Indian blogging audience grew 48 percent in the past year to 36 million visitors, while 26 percent of category traffic comes from mobile phones and tablets.
·         54 million internet users in India watched online videos on their computer, representing a 27-percent increase over the past year.
Social Networks capture the largest percentage of consumers’ time in the region. Facebook continues to be the number one social network with a 28% increase in traffic and a reach of 86%.LinkedIn emerges as number two, while Pinterest and Tumblr are the fastest growing networks.